GEOFENCING Advertising
What is Geofencing?
Geofencing is a powerful location-based marketing strategy that uses GPS or RFID technology to create virtual geographic boundaries, known as geofences, around specific physical locations.
By doing so, companies can send timely messages, announcements or notifications to mobile devices when users enter or leave these defined areas.
The purpose of the geofence
Our main objective is to engage potential customers at the right time by delivering highly relevant and timely marketing messages based on their physical location.
Geofencing allows us to drive foot traffic, increase brand awareness and increase the likelihood of conversion.
What is OTT TV advertising?
TV advertising Over-the-Top (OTT) offers video content over the Internet, bypassing traditional cable or satellite TV providers.
It allows for precise targeting and measurement of ad effectiveness.
The benefits of OTT and CTV advertising
Advertising OTT and CTV offers several advantages:
Accurate targeting: businesses can target ads to relevant and engaged viewers, ensuring greater ROI on their ad spend.
Flexibility and customization:advertisers can create personalized and dynamic ads, resulting in more impactful campaigns.
Measurable results: Robust analytics allow advertisers to track ad performance and make data-driven optimizations.
Reach Cord-Cutters and Cord-Nevers: OTT and CTV advertising reaches audiences moving away from traditional TV
What is CTV Advertising?
the advertising of connected tv (CTV)delivers targeted ads to viewers via smart TVs or Internet-connected streaming devices.
Advertisers can target specific audiences based on interests, demographics and behavior.
The benefits of OTT and CTV advertising
OTT advertising and CTV offers several advantages:
Accurate targeting: businesses can target ads to relevant and engaged viewers, ensuring greater ROI on their ad spend.
Flexibility and customization:advertisers can create personalized and dynamic ads, resulting in more impactful campaigns.
Measurable results: Robust analytics allow advertisers to track ad performance and make data-driven optimizations.
Reach Cord-Cutters and Cord-Nevers: OTT and CTV advertising reaches audiences moving away from traditional TV
Geofencing, a cutting-edge approach that propels brands beyond physical boundaries to captivate engaged audiences.
But that's just the beginning. We also specialize in Over-the-Top (OTT) and Connected TV (CTV) advertising. What's that, you ask?
Picture this: reaching viewers directly through streaming services and smart TVs, bypassing traditional channels.
It's the future of advertising, and we're at the forefront.
Our geofences are meticulous, our campaigns are transformative, and our results are undeniable.
Ready to redefine your marketing strategy?
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